José Ribamar Smolka Ramos
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WirelessBrasil
Março 2009 Índice Geral
16/03/09
• Modelos de negócio em colisão (2)
----- Original Message -----
From: José de Ribamar Smolka Ramos
To: wirelessbr@yahoogrupos.com.br
Sent: Monday, March 16, 2009 12:27 PM
Subject: [wireless.br] Modelos de negócio em colisão (2)
Pessoal,
Como antecipei para vcs, o esperado aconteceu. A Google decidiu entrar no
mercado de voz (e não apenas com o seu SO para smartphones - o Android).
Ver transcrição abaixo:
Fonte: Rethink Wireless
[13/03/09]
Google Voice may be
its most disruptive move yet for cellcos by Caroline Gabriel
Boa leitura!
[ ]'s
J. R. Smolka
--------------------------------------------
Fonte: Rethink Wireless
[13/03/09]
Google Voice may be
its most disruptive move yet for cellcos by Caroline Gabriel
We've seen how strongly operators like Orange reacted to Nokia's plans to bundle
Skype with some smartphones, so we can only imagine their panic (and Skype owner
eBay's) at yesterday's launch of Google's internet voice services, Google Voice.
This may be PC-oriented at first, but there are clear plans to integrate it with
Android and push the search giant into the mobile voice market.
The new offering is based on the GrandCentral software that Google acquired in
2007. It will add voice calling to the presence, location, instant messaging and
chat options integrated into Gmail and other Google apps, which in turn are
tightly integrated with Android platforms like T-Mobile G1.
Google Voice is an add-on application, though not full VoIP at this stage -
instead it is a web enabled telephony feature rather like Jajah, which works at
the upper levels of the control plane rather than the media plane, like Skype.
It provides users with a single phone number that they can use to consolidate
all their other numbers including mobile. Calls are forwarded based on rules the
user establishes, and there are free internet-based calls. This entails some
changes in user behavior compared to conventional phone services or even many
VoIP offerings, but it provides integration with other communications and free
calls within the US (there will be charges, not detailed as yet, for
international usage).
This sees Google sitting right at the heart of the call flow, a move that would
relegate operators to the dreaded bitpipe role. Google Voice resides on the
network and runs presence and availability functions, allowing users to initiate
calls, and set up conference calls, by clicking on names in their contact lists.
The service will be launched first in the US and then extended to other
countries as the year progresses. Google Voice will also support visual
voicemail from all a user's phones, automated voicemail transcription and the
ability to send and receive text messages. Visual voicemail will be a direct
attack on the iPhone, which pioneered this feature in the mobile world.